NASHVILLE, Tenn. – Now celebrating its 11th yr as one of many fastest-growing world unbiased music firms, ONErpm is proud to announce the opening of its operations in Lagos, Nigeria, that features a premiere artist roster. The Lagos workplace joins present places of work in additional than 20 territories globally (onerpm.com for all areas).
“We’re happy to introduce our present African roster—which incorporates Flavour, Timaya, Laycon, Ada Ehi, Bella Shmurda, Reminisce, YCee, Umu Obiligbo, Kcee to call just a few—and can proceed including artists below the route of nation supervisor Osagie Osarenz,” says Martin Value, director of A&R, North America and Afro-Caribbean operations.
“These artists need to be heard,” Osarenz provides, enthusiastically. “The purpose is to persistently and innovatively add worth to the African music business.”
As lately introduced, ONErpm has unveiled a brand new, proprietary state-of-the-art platform boasting a streamlined consumer interface that mixes day by day efficiency statistics and demographic consumption knowledge with turnkey direct-to-fan advertising and marketing instruments. The all new web site permits creators at each stage to handle advertising and marketing campaigns on to their focused demographics. The positioning additionally permits customers to create promoting campaigns on social media and DSPs like Spotify and YouTube, with the help of ONErpm’s specialised promoting groups in every of its territories.
ONErpm affords three ranges of service from DIY, providing automated instruments, to Taking Off and Subsequent Degree, offering personalised help from ONErpm’s advertising and marketing professionals.
“We’re one of many few, if not the one firm, the place an artist can begin off as a DIY and graduate to bespoke advertising and marketing and label companies,” says ONErpm Founder, Emmanuel Zunz.
In keeping with the brand new platform, ONErpm is investing in a world direct-to-fan advertising and marketing group that may help its shoppers in navigating new alternatives on platforms like TikTok, Fb and YouTube, all of that are producing important income streams.
Zunz concludes, “With our renewed give attention to direct to fan, mixed with improved real-time knowledge, we’re making ready our firm and our shoppers for what we imagine is the following large wave of music consumption.”
ONErpm is a redefining drive within the new music financial system and one in all at present’s fastest-growing music firms within the world market. With places of work and studios in New York Metropolis, Nashville, Atlanta, Miami, Los Angeles, Sao Paulo, Rio de Janeiro, Buenos Aires, Bogota, Mexico Metropolis, Madrid, Moscow, Lagos and Kingston, ONErpm occupies a singular area between conventional report label and distribution firm, leveraging proprietary expertise, advertising and marketing, analytics and localized help to ship enterprise options to over 600,000 artists, music labels and video creators worldwide. Residence to greater than 8,000 YouTube channels that collectively generate over 9 billion views a month, ONErpm is likely one of the world’s largest YouTube Multi Channel Networks (MCN) specializing in music. For extra info, go to www.onerpm.com.
Osagie Osarenz | Picture Credit score: Mayor Otu